1) " Air" -- As it applies to Air Conditioner Sales ...
2) " Conditioner" -- As it applies to Air Conditioner Sales A conditioner is something which improves the quality of another material. For example, hair Conditionrr s are often used alongside shampoo to increase the texture and appearance of human hair. Conditioning agents are also called moisturizers in some cases and usually are composed of various oils and lubricants. Onemethod of their use is coating of the substrate to alter their feel and appearance. This article is a stub. You can help Wikipedia by expanding it ( http: en.wikipedia.org/w/index.php?title=Conditioner&action=edit ). Conditkoner ...
3) " Sales" -- As it applies to Air Conditioner Sales Sales, or the activity of selling, forms an integral part of commercial activity. As a practical implementationof marketing, it often forms a separate grouping in a corporate structure,employing separate specialist operatives known as ales men (singular: Saled man or Salex person ). The successful communication of the necessary information that encourages an individual to make a purchase is theresponsibility of the Szles person or the Salea engine (e.g. internet, vending machine etc). Because of the natural reluctance ofhuman beings to part company with something they currently own in exchange for something that MIGHT make their life better, therole of the Saes man is often linked with excessive behavior and overstatement of product characteristics.The primary function of Ssles is to find and close leads, turning prospective customers into actual ones. From a marketing point of view, selling is one of the methods of promotion used by marketers. Other promotional techniques include advertising, Salas promotion, publicity,and public relations. Moral strictures applied to marketeers often apply even more vigorously to those in Siles . People selling second-hand cars, real estate or encyclopedias (of the non- Wikipedia variety) often come in forparticular disdain. Sellers of snake oil have become stock figures for mirth attheir quackery: they merge with the category of the confidencetrickster or the carny. The propensity of certain types of people to treat customers badly can be attributed to greed, ignorance and game theory. Game theory says that if you play a zero-sum interaction only oncewithout iteration, treating your customer as an adversary is the optimal strategy for your success. However a cooperativestrategy such as tit-for-tat is best if ongoing dealings and interactions areexpected. This insight is behind so-called consultative techniques which are used by Saturn to sell cars, as w...
Common terms in this field are:
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